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Fifteen Fairytales of Marketing

November 12, 2024 Dick Wagner

Fifteen Fairytales of Marketing 1.    My company doesn’t need marketing 2.    I can’t afford the money to market 3.   …

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Posted in: Sales & Marketing

Collaboration Marketing – Are You On Board?

Dick Wagner

  Collaboration Marketing A new, more socially friendly strategy that deviates from old traditional methods where companies used interruption style…

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Posted in: Sales & Marketing

Your Company Literature Is Junk!

Dick Wagner

Throw away your company literature! Have you ever really thought about why you have company brochures, flyers, literature, and even…

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Posted in: Sales & Marketing

Relationship Marketing is Alive – Maybe!

Dick Wagner

Route Marketing Is Dead …is the title of the last article I wrote for R&R mag online. Many of the…

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Posted in: Sales & Marketing

Stupid Things Contractors Say On Social Media

Dick Wagner

I hope you didn’t make this stupid comment! The highlighted message below (in quotes) was recently posted on a Social…

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Posted in: Owners

Owner and General Managers Do You Sell?

Dick Wagner

  As the Owner or GM do you go out, call on clients and actually sell? I consult with and…

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Posted in: Owners

Third Party Administrators MAY BE KILLING YOUR BUSINESS

Dick Wagner

Third-Party Administrators – (TPA’s) specifically in the disaster restoration industry, MAY BE KILLING YOUR BUSINESS FUTURE! The following is my…

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Posted in: Owners

Understanding Marketing Strategy

November 4, 2024 Dick Wagner

This is a comprehensive overview to get you started. Marketing strategy is an integral part of any business plan that…

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Posted in: Sales & Marketing

Roofing Sales Tips To Up Your Game

Dick Wagner

4 minute read Every roofing company wants more sales.  Hopefully, every roofing sales rep also wants more sales. Technology has…

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Posted in: Roofing

Are Your Marketers Asking The Right Questions?

October 21, 2024 Dick Wagner

Marketers Often Ask Poor or Wrong Questions! Anyone in marketing will tell you (if they are honest about it) that…

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Posted in: Sales & Marketing

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