4 minute read Every roofing company wants more sales. Hopefully, every roofing sales rep also wants more sales. Technology has…
Marketers Often Ask Poor or Wrong Questions! Anyone in marketing will tell you (if they are honest about it) that…
3 minute read Everyone in the disaster restoration industry understands (I hope) that marketing is quite different than the selling…
5 minute read It seems like almost every restoration contractor I talk to always expresses their strong desire to develop…
4 minute read We’ve been asked a hundred times (probably more) by our clients if they should participate in a…
3 minute read Almost every contractor I work with, and those I’ve worked with in the past, all want more…
5 minute read CHANGED WORLD I’ve worked with hundreds of marketers over the past dozen years, and there is one…
4 minute read Many marketing and sales experts, including me, have been saying for several years that “differentiation” is vital…
4 minute read I often hear contractors telling me they are not writers – they can’t do blog articles –…
5 minute read I’m asked often by business owners or GMs “what to expect from a restoration marketer?” It’s a…
